Spice Up Your Locator Using JavaScript

Tom FlynnDeveloper Resources, Store Locator

screenshot of Boxed Water showing custom styles

Senior Account Manager Tom Flynn has helped Bullseye clients for 21 years. When he’s not supporting Bullseye clients, he enjoys songwriting and hiking. This article gets his perspective on using JavaScript to enhance Bullseye implementations. I’ve been in sales for Bullseye for 21 years, and I’ve had the pleasure of seeing our locator application grow over time. One notable development is the ability to modify our standard locator software interface with JavaScript. I’ve seen how helpful this JavaScript approach can … Read More

Easily Visualize Territory Hierarchies With Bullseye

Joshua Rich, President & CEOLocation Based Marketing, Platform, Store Locator

Bullseye President and CEO Joshua Rich outlines a powerful Bullseye feature – territory mapping and visualizations. Check out the short video below for more details! Video Transcript If you’re a marketer struggling with managing sales territory information, and you’re looking for a way to display territories on a map, let me tell you about a new Bullseye feature that will make you the hero of your sales and marketing department. Many companies are still managing territories with a spreadsheet. The … Read More

9 Best Practices for Communicating Holiday Store Hours

Bullseye LocationsStore Locator

The holiday season is once again upon us. In light of the COVID-19 pandemic, it’s even more critical for businesses to alert their customers to changes in store hours and updated COVID-19 requirements or services. We’ve put together this guide of best practices for communicating holiday store hours and procedures to help you maximize business success during this hectic time. Some of these may sound like common sense, but there are many reasons to use every tool and method possible … Read More

Use Bullseye to Improve Lead Capture, Track Campaign Sources, and Optimize Marketing Spend

Bullseye LocationsDealer Locator Software, Lead Manager, Location Based Marketing, Store Locator

In this post we will discuss the following: Collect Leads using Gated Content Collect and Track Leads from Google Ads (aka Google AdWords) or Other Marketing Campaigns and Sources Upload Leads from Trade Shows to Dealers for Dealer Follow-Up 1. How to Collect Leads Using Gated Content Gated content, or providing content to users after they fill out a form, is a widespread technique used by marketers to obtain leads. In the context of dealer location, there are different ways … Read More

10 Store Locator Best Practices For Your Dealer Locator Software Integration

Bullseye LocationsFacebook Store Locator, Shopify Store Locator, Store Locator

Updated on June 3, 2020. Originally posted on September 10, 2015. At Bullseye, we’ve put together the below list of store locator best practices and optimization strategies for leveraging our out-of-the-box all-in-one software. Our expert marketing team is continually tweaking and updating the UI/UX of our turn-key store locator software and integrated location solutions. When it comes to the actual integration of our product into your site, you have the flexibility to customize our solutions to best work for you … Read More

Coronavirus & Changing Store Hours

Bullseye LocationsDealer Locator Software, Location Based Marketing, Store Locator

Now more than ever, shoppers need accurate, up-to-date information. Across the nation, store hours are changing. Retailers like Apple, Nike, and Nordstrom have closed their doors temporarily due to coronavirus concerns. Grocers like Walmart, Kroger, Publix, Wegmans, and Albertsons have shortened hours to safeguard customers and staff by disinfecting and restocking food and other essentials. With people over 60 at increased risk of developing severe COVID 19 symptoms, chains like Stop & Shop, Whole Foods, Target, and Safeway are now … Read More

Introducing New Mapping Features

Bullseye LocationsDealer Locator Software, Location Based Marketing, Store Locator

Check out the cool new mapping features from our latest Bullseye release. And good news – they both work with Google Maps and Mapbox mapping. So read on and give them a try. Full-Screen Map For designers looking for a more interesting graphical display of locations, we now have a Map Only or “Full-Screen Map” template option. This new option provides an easy way to give your store locator a quick aesthetic update – you still get the same search functionality, … Read More

2018 Bullseye Store Locator Features Recap

Bullseye LocationsStore Locator

As 2019 gets underway, we wanted to recap some of the new features in Bullseye’s store locator software that you might have missed! Follow the links to our Knowledge Base and Blog for more information about these exciting new features. Reinvented Reporting New reporting enhancements allow greater tracking of store locator statistics and engagement metrics. Our reports run faster now and provide better filtering, customization, and analytic options. Location Groups Our Location Groups feature allows you to create users that … Read More

4 Ways to Add Locations to Holiday Promotions

Bullseye LocationsLocal Landing Pages, Location Based Marketing, Mobile Store Locator, Store Locator

The holidays are upon us and it’s time to ramp up your digital marketing efforts. They key to successful holiday promotions is to give your customers all the tools they need to find your product or service. Here are four creative ways you can use location marketing in your upcoming promotions. How to Add Locations to Your Holiday Promotions 1. Add Local Events and Coupons Use your Bullseye local landing pages to add events or coupons at your local retail stores … Read More

Introducing Complex Attributes from Bullseye’s Store Locator Software

Bullseye LocationsStore Locator

Bullseye Locations just released a powerful new complex attribute type in our store locator software! Complex attributes are a type of attribute that is composed of one or more sub-attributes. They are different from regular attributes, in that there can be an unlimited number of instances of any complex attribute. We created complex attributes to provide businesses with a better tool for storing, organizing, and communicating location related content. There are many ways complex attributes can be used to store … Read More