Bullseye
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As a building material manufacturer, you have many assets on hand to help you sell your products. One asset that can almost always use some optimization is your website. Your site might have a nice design, with basic detail about your company and the products you make. Those elements alone won’t boost your sales, however. …
The contractors who buy from you put a premium on time. Their profession requires them to source the building materials they use as quickly as possible to carry out the installations, repair, and maintenance projects they’re called on to do every day. That means, as a building material manufacturer, your website should immediately point them …
Architects are busy professionals with a lot on their plate. When it comes to sourcing building products for a major project, they will want to make the most of their time. They want to find the exact materials they have in mind after landing on your website. In general, to do their jobs, architects need …
Combination of locator and asset management promises to transform sales support for manufacturers Branchburg NJ – March 1, 2022 – Bullseye Locations, provider of Bullseye locator software announces it has acquired RevBase® marketing asset management software and ForFile® file transfer software from Longwood Software Inc. (Acton MA). Bullseye, RevBase and ForFile are software-as-a-service (SaaS) offerings …
This may seem like an uphill battle if you don’t know where to start. Fortunately, it’s doable if you hone in on one high-potential aspect of your website: your contractor locator. Your locator page is the all-important portal for customers to find local pros that use and install your products. With the right implementation, it …
Your locator page is a crucial part of your online marketing mix. It is: The digital bridge connecting your customers to your dealers and distributors A medium for extending your brand reach A mechanism for boosting sales of your building products online In order for it to achieve its potential in each area, your locator …
Customer service is a priority for any good building material manufacturer, as you would probably agree. However, it’s not good when you find your customer service inquiries on the rise. That could be a signal that something’s going awry with your communications strategy. If customers feel lost, confused, or frustrated when trying to use your …
As a manufacturer, it makes sense to develop great relationships with local contractors. It’s essential for solidifying your brand presence and reaching more customers. That said, how can you bring more contractors into your fold, predictably and efficiently? The answer is a strong loyalty program. A study by Principia Consulting showed that only 46% of …
Many manufacturers have faced the issue to one degree or another: How do you sell more construction and building materials online? Just having a website doesn’t cut it. You’ll need a targeted, strategic approach to e-commerce if you want to boost your online ROI. Get it right, and you’ll build security into your business by …
