Rethink your dealer locator
Bullseye is the locator solution built to close the loop on digital marketing and sales.
How many leads is your current dealer locator software losing you?
Our recent survey of building materials companies revealed how they currently use their locator software vs. what they wished it could do.
We set out to gather industry-specific insights into the role that dealer locators play in sales and digital marketing.
Our results were eye-opening.
KEY INSIGHT #1
Over 70% of the building materials companies we surveyed said that their locator software is for consumer convenience. This way of thinking is outdated. An effective locator can support sales and marketing by generating leads, increasing revenue, and promoting your brand.
Change the way you view your location software and make a modern, full-featured location software part of your essential toolkit for sales, marketing, and growth.
KEY INSIGHT #3
Own the leads that flow through your dealer locator.
Once a lead is in your CRM, you can engage your team to nurture these leads. Plus, you can pass these details to your dealers, giving them a head start to closing more sales in less time. Your dealers will love the incoming leads, become more loyal, and sell more of your products.
Routing locator-generated leads into your company’s CRM also gives you unprecedented control.
Decide which leads get sent to specific dealers, track which dealers are selling your product, and use that data to negotiate commissions and reward high-performing partners with more leads. It’s that simple to capture local revenue and nurture dealer relationships.
Using a locator that captures leads gives you an advantage over your competitors.
Does your locator do this?