Dealers & Distributors
Make it easy for customers to buy your products at local dealers and distributors by including product offerings, hours, delivery capabilities, services, and more.
Contractors & Service Providers
Show customers you’ve got their backs from purchase to installation to maintenance. Showcase your providers with reviews, certifications, project photos, and more.
Promote your rental offerings by displaying a comprehensive rental center locator with details about product offerings, availabilities, delivery range, hours, technicians, and more.
Resources for manufacturers
Featured Guest Post: 4 Examples of Building Product Manufacturers That Are Using Dealer Locators Effectively
If you’re familiar with the work we do at Bullseye, you’ll know we’re huge advocates of dealer locator best practices including lead capture, content-rich local pages, and local SEO tactics. When considering all these factors, it can be a little difficult to imagine how it all looks and works together. We’ve written a guest blog… Read More
How do you track product sales in the real world? Many building materials manufacturers sell products through distributors, dealers, or independent sales reps. That’s the way it’s been for decades. Needless to say, tracking those offline sales with precision is a challenge. Traditional manufacturers who fail to account for these transactions are at serious risk… Read More
If you want to reach more customers online, it may take some adjustment to your SEO strategy. That starts with understanding web searcher behavior. Building materials customers often start their search in a predictable way. They’ll fire up a search engine like Google, type in a simple keyphrase, and land on a website that hopefully… Read More