Bullseye
Bullseye Store Locator
If you are researching how to build effective store locator pages for your website, you might have come across a solution provided by the Google Maps Platform called Locator Plus. Locator Plus is Google’s collection of resources for building functional, easy-to-use store locator pages. These pages natively integrate with Google Maps and may be a …
Your dealer locator is a pretty big deal—it’s the final step between a web visitor and a sale. That being said, many dealer locators only serve a list of addresses in an age when convenience is key and attention spans are short.
For multi-location businesses, a simple way to point customers to local offices, dealers, and retailers is a must. It is often done through website store locator software…but using a free option could be a huge mistake. Free store locator apps might suffice for smaller businesses that only operate a few locations, have just one or …
How many clicks on your website are turning into *dings* in your cash registers? If you don’t know, it’s time to start keeping score. When contractors, homeowners, and others want to buy building materials, manufacturer websites are often the first stop they make. They’ll search for the products they have in mind and then choose …
If you want to reach more customers online, it may take some adjustment to your SEO strategy. That starts with understanding web searcher behavior. Building materials customers often start their search in a predictable way. They’ll fire up a search engine like Google, type in a simple keyphrase, and land on a website that hopefully …
Every business can benefit from good SEO practices. For companies of much larger size and scale, however, a marketer’s job can get more complicated. To rank in search engines for both relevant local keyphrases and nationwide terms, large multi-location businesses — whether they’re building materials manufacturers, insurance companies, banks, or franchises — need a more …
Did you know building materials manufacturers can increase market share using dealer and contractor locators? Building materials marketing is an enduring challenge in 2021. Old-hat messaging and word of mouth simply won’t cut it in our digital age. How do you distinguish your products from those of your competitors? How do you build bonds with …
Looking for ways to improve customer experience and streamline workflows in your building materials company? If so, a customer relationship management (CRM) system is the answer. A CRM is a platform where you can store customer data, track interactions, and manage leads. This enables you to share acquired information between colleagues, as well as use …
